Get to know Vitalis Opleidingen
Vitalis is an institute for various types of massage. During the courses, everything is geared to personal coaching and personal discovery and development of new qualities and abilities. Step-by-step, with pleasure to find the true essence of massage. The goal is to transfer the traditional classical massage approach through education, research and guidance.
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The logo has had several transitions over the last couple of years. The main goal of its appearance was that it should have a professional look combined with a wellness feeling. Since Vital is already in the company name, this was also one of the aspects that should come forward. The logo as it is now, is recognizable, usable for different media and promotional materials and reaches its original goal.
As a corporate identity I’ve chosen for a friendly and gentle design which totally fits the company. There is a lot of communication with (potential) students and a lot of competition so a professional look is crucial in this business.
The design is simple and easy to use, both in front- as in back-end. Clear menu-structure on the left side and text on the right.